23 Albert

A new chapter for a revered women’s lifestyle store.

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Anchoring the primary street corner of a new development in Manly, this brand new space provides opportunity for a well-loved retailer to grow, integrating the aesthetic and functional elements that attract and maintain a loyal customer base.

With a generous floorplate, 23 Albert’s retail space is defined by concrete columns and abundant natural light. Designed for an engaged retail experience that expertly guides the customer, its casual zones encourage exploration and discovery.

A curved cork styling suite gently enfolds private consultations with select clients, whilst along the perimeter custom joinery units act like wardrobes to display whole-look merchandising across brands. The point of sale is cantilevered between two columns, in front of a custom glass screen which conceals the office allowing for discreet front-of-house management.

Cues from residential and hospitality design extend the sophisticated geniality of the service with a natural palette and a mix of classic, contemporary and vintage lighting and furniture creating an uplifting and comfortable retail setting. New material layers employ tonal shifts to celebrate texture and lustre, whilst merchandising systems and fitting room pods from the previous store are re-used and seamlessly integrated; warm, familiar elements highlighting the shared journey for client and customer.

Location Sydney
Client Marlene Mangioni
Photographer Dianna Snape
Completion Date February 2021