Crafted for today’s empowered woman, Mastani’s Armadale flagship meets High Street with confidence.
An entrance framed in energetic primrose begins the customer journey into the store. The space’s three salons are revealed as visitors progress further inside, defined by curved walls and free-standing, custom screens which distinguish collections of apparel and accessories.
Materiality demonstrates the female dichotomy of strength and softness, with a layered combination of polished plaster, natural stone, oak, woollen carpet and fabric in warm, muted tones. The rhythm of the new felt-lined ceiling beams bring an unexpected textural depth and richness.
